DAILY NEWS Feb 24, 2013 8:00 AM - 0 comments

AkzoNobel, DCR Expand Commitment to Environment Program

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AkzoNobel Automotive & Aerospace Coatings and DCR Systems have broadened and extended their existing intellectual property agreement as well as their collective commitment to sustainable and profitable collision repair business practices. This enhanced agreement will enable the two companies to build on successes achieved together over the last eight years. It will also enable AkzoNobel to further develop the PCE methodology while reaching a greater number of collision repairers. AkzoNobel plans to expand the PCE program to develop closer working relationships with collision repair centres in Mexico, Latin America, Europe, and Asia.

“Michael Giarrizzo, Jr. and DCR Systems pioneered groundbreaking concepts and business practices related to the application of Lean Principles within the collision repair industry,” says Mike Sillay, global services manager for AkzoNobel Automotive & Aerospace Coatings. “AkzoNobel, with the consultation of DCR, has expanded on those concepts to create Process Centred Environments (PCE), a set of ten fundamental building blocks that both enable and guide businesses on a journey leading to profitable efficiencies.”

PCE was formally introduced in 2007. Since that point, it has garnered growing recognition and acclaim from independent, multi-shop and dealership collision centres throughout North America. PCE minimizes the non-value added activities which occur in the collision repair process, while at the same time maximizing the value seen by key stakeholders in the industry such as insurers and the vehicle owners. In addition, the efficiencies championed in PCE encourage sustainability thru reduced waste, enabling not only an increase in profitability but also a reduction in the carbon footprint of the shop, which provides long range benefits for both the local and global community.

Commenting on the expanded agreement, Michael Giarrizzo Jr., CEO of DCR Systems, says, “DCR has created a turnkey model that is being offered to new and existing collision repair operators and auto dealers. As part of the turnkey model and DCR’s expanding business, it was important that DCR partner with an innovative paint company. AkzoNobel, a leader in many areas in the collision repair industry, has innovative paint technology, business services, and technical training. They were clearly the right partner for DCR Systems in our own quest to bring new ways of thinking and working to this industry. We have been with AkzoNobel every step of the way as PCE has grown in North America and we are looking forward to sharing the same types of experiences as they advance PCE globally.”

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